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5 ways to maximize your Google Search ad spend performance

Jason September 30, 2021 0 Comments

As we approach the end of the calendar year, marketers are looking to squeeze every ounce of performance from their paid search campaigns. With this focus comes the risk of wastage or ineffective regional campaigns – all putting 2022 budgets at risk.

Join this session to hear five cutting-edge tactics to improve your spend efficiency. Each section will profile use cases, Adthena data and tips for the audience to apply in their day-to-day.

The post 5 ways to maximize your Google Search ad spend performance appeared first on Search Engine Land.

AboutJason Richardson

Jason specializes in digital marketing strategies and founded a digital marketing agency Richardson Digital Media™. Richardson Digital Media™ has quickly become a preferred marketing provider for real estate companies and nationwide mortgage lenders. Jason has won 9 President’s Circle of Excellence Awards for loan production over his career and was most recently honored as one of National Mortgage Professional Magazine’s “40 Under 40: The 40 Most Influential Mortgage Professionals.”